Color Palette _ AlexisLymus

The color red is associated with feelings of passion and courage. 

Red is an serious color associated with danger and with anger. In commercial use red is often used in food brands. 

Purple is associated with mystery, and creativity. In commercial use purple is used for beauty brands, but also is seen prestigious and luxurious 

 

Yellow is associated with happiness, energized. In commercial use yellow is used for food brands, travel,  and transportation